Digital Artists Magazine

Digital Artists Magazine

Digital Artists Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Sabbioni Branding

Grafiche Sabbioni required a new brand position to celebrate the firm's 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100 percent sustainable, using water-based inks and minimal paper waste to promote the company's core values.

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Terra

The curvilinear logo design with the theme of aroma drifting from the environment expresses a natural and high quality coffee experience. The individual labels are designed with a collage of local photographs that connect the producer's face with the place of origin, environment and consumers, and convey the individuality and charm of the unique coffee produced in each region.

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Better Bodies Hi

Better Bodies Hi is a workout studio. They needed to create an environment where users after office work could gradually prepare their body and mind towards exercise. Therefore, they designed a typeface that transforms in three stages. As users move from the reception to the workout area, the typeface of the sign gradually changes to a thicker and larger. The typeface gradually guides and encourages the user to work out. They used this typeface in logo, website, and products, to create a brand identity.

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Peace

The design concepts conveyed by this collage are balance and harmony. Each of the hands around the woman reinforces the presence of the others, and the design falls apart if any of the hands are missing or placed out of balance. The woman and the multiple hands around her were conceived as an integrated design. Because each source material differs in size, brightness, and color from the others, each hand was manipulated individually to create a sense of coherence. This work gives form to a design hierarchy based on equality, as its title suggests.

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Chinese Style Coffee

This is an illustration created for a Chinese-owned coffee brand. The work combines Chinese and Western cultures, replacing characters in ordinary advertisements with characters in Peking Opera. The works are full of details, and people can find details about coffee in the illustrations and become interested in traditional Chinese culture.

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Beijing Happy Valley

The two illustrations attempt to combine multiple styles such as New Chinese style and Pop. The project has too many elements and designers hope to put these elements in a reasonable and harmonious way within the same visual system. The other design style is bolder with more vivid color contrast on top of ensuring the completeness of the picture bringing greater visual impact to people. Designers made many attempts to visualize and reshape the two classic mythological stories of Qi Tian Da Sheng and Nezha Naohai and integrate them together.

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