Digital Artists Magazine

Digital Artists Magazine

Digital Artists Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Drive2Extremes Multivision

Photographer Florian W. Mueller was invited to bring together the two extremes of the northern polar region in Levi, Finland, and the Arabian desert in Liwa, UAE, with the Porsche Taycan Cross Turismo. He positioned the new, electric Porsche first on ice at -25 degrees Celsius north of the Arctic Circle and then in the same position to the camera and at a similar sun angle in the Arabian desert at +42 degrees Celsius and brought the two images together. Partial multiple exposures were added in the manner of his Multivision artworks.

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Multivision Porsche Shanghai

For Porsche China Florian W. Mueller shot in Shanghai and created some artwork for the Photofairs Shanghai, including iconic sportscars. Shanghai has many different faces. The old, traditional China, the influences of France in the "Former French Concession" and very modern glass and steel architecture. The photographer wanted to capture these different faces of the city in multiple exposures, always with a car in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche.

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Bank of England

Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets.

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Shenzhen Jiangangshan Hill Park

Henri Rousseau's impressionist style is ingeniously applied as the main visual elements into this project. Wayfinding signs are designed as interesting impressionist-illustration silhouettes here and there in the park, creating a tranquil eco-friendly hilly aura for visitors. The artist's thoughts and the project's purposes are brought into resonance by the concept of harmony between human and nature.

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Moscow Ambassadors School

Interesting stories are hidden behind every turn of the old streets and it is impossible to associate the City with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old National script, interspersed with the cursive script and recognizable fonts of the avant-garde artists. The color scheme is laconic-bright red.

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Q Shinsyu Apple Pie Lab

These are branding projects for Q, an apple pie specialty store. The typography of the store's name, Q, was created using the apple as a motif and symbol for the store. All brand tools, including the exterior, interior, lighting, stools, uniforms, and packaging, were designed using this simple symbol. In keeping with the product concept of utilizing materials as they are, the tools are also designed simply, utilizing the colors and textures of the materials, such as paper and wood, as they are. All designs are in line with the store's vision of valuing the original taste of apples.

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